Tag Archives: CRM Marketing Tools

Bias plays a huge role in sales predictions.

CRM analytical data is rarely configured for optimal ‘bias’ applications e.g. learning what customers want to buy at this very moment. CRM data is often seen as information overload when in fact just the opposite is true.

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There is a limit to how much distraction you can afford.

Even the best run organizations place a plethora of non selling activities in front of their sales staff every day. It’s not to say that these are trivial. What I am saying is how much can you afford?

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It’s hard to get a second chance to make a good impression.

Mental and physical ‘touch points’ take mere nanoseconds to associate a good or bad impression of you in the minds of the receiver.

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‘Top Selling’ Beats Everything.

‘Best seller’ or ‘top seller’ or even ‘hottest selling’ nomenclatures grabs our customers attention more effectively than most anything else we can do.

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Dumb Customer Questions

Get you customer to stop tinkering and make a decision. Learn how Account Rating, Opportunity Aging and Automated Fallback systems can help.

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