Tag Archives: Sales Stage Definitions
Rating Customer Commitment Improves Projections
One of the biggest gripes or gaps in traditional CRM landscape is the inaccuracy of Sales Projections. It is vital to know and manage the difference between being simply involved in the selling process, and the customer being committed to its success.
Be wary of customer behavior predictions.
We are inundated with the latest and greatest sales behavior predictions using social media, networking, blogging, video platforms… a digital cornucopia of the ‘it’ factors pointed at customers that will buy.
What Customers are really thinking!
Motivating your customer to buy the world’s best doodad requires some different thinking in this economy. Understanding what a client really thinks can help. Having good answers helps even more!
The Alchemy of CRM
Alchemy was the medieval attempt to turn lead into gold.Modern CRM isn’t so different: data bases follow the alchemies operation of separating the ‘the prima material’ or so called chaos by taking this unstructured data and putting it into a structure to capture, index and store it.
Bias plays a huge role in sales predictions.
CRM analytical data is rarely configured for optimal ‘bias’ applications e.g. learning what customers want to buy at this very moment. CRM data is often seen as information overload when in fact just the opposite is true.
Selling Smart: Doing the Right Things vs. Everything Right.
Doing everything right doesn’t guarantee a sale. The subtle, yet big difference, is doing the ‘right things’.
Dumb Customer Questions
Get you customer to stop tinkering and make a decision. Learn how Account Rating, Opportunity Aging and Automated Fallback systems can help.